Rob Will

Web site personalization is a powerful tool that enables easier portal maintenance while helping you reach your goals. Personalization systems enable business users to target Web site content to the visitors who come to their sites. Targeting can be based on virtually any characteristics, including the visitor's role, classification, preferences, and the service level they're entitled to. Personalization is often confused with simple customization, which site visitors use to select the categories of information they want to see. With most personalization solutions, site owners use business rules or other techniques to present visitors with information to maximize the success of each visit. WebSphere Portal Personalization allows business users to match site content to visitors using either business rules or collaborative filtering. The Personalization component co... (more)

Web Content Publisher

Content is core to many portal implementations. Content is often what brings visitors to a portal, and up-to-date and relevant content is what keeps them coming back. Some content is retrieved programmatically. For example, a bank account balance or airline reservation information is retrieved using an application. But a lot of the content within most portals is informational in nature - an overview of all the accounts that the bank offers, details on each bank account, information on investing in stock, or information on the latest security procedures at the local airport. The o... (more)

What's New in WebSphere Portal v5.1?

WebSphere Portal, the leading enterprise portal package on the market, is about to ship a major new release designed to take integration and flexibility deeper and further than ever before. WebSphere Portal lets programmers focus on developing the business functionality by managing the look and feel, personalization, content management, and security components. WebSphere Portal has always been about integration. It lets users integrate different applications from disparate locations and enables them to seamlessly exchange information. Much of the functionality that is required f... (more)